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Fashion & Luxury
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Experience
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Product

Nuit et Jour Tomwood

Nuit et Jour Tomwood
Category
Fashion & Luxury
Product
Catalogue
Client
Tomwood

I think Tokyo is going to sink under water soon. All those stupid high-rise buildings will sink and maybe all the traffic will be gone. And everything will be peaceful and quiet.

— Hayao Miyazaki

Tomwood narrative journal

Tomwood is a Norwegian jewellery and clothes brand that embraces functional, timeless designs with attention to detail. In 2017, the brand decided to launch its first jeans collection and asked us to create a brochure that could present the new products.

We designed a small and easy-to-carry brochure that works like a narrative journal of the photo shoot that took place in Tokyo. The brochure is divided in two parts: NUIT (Night) et JOUR (Day). Both display the pictures shot at different times of the day, with different models, and at different locations. The address of each location accompanies each visual. As an invitation for traveling, the cover is used as a postcard pocket.

The brochure reflects the spirit of the new collection: rough and delicate, spontaneous and edgy.

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